A collaboration with Map Project Office, for IBM, showcasing the acceleration of generative AI computing via fibre optic technology.
The speed of light and meticulous attention to material detail combine to take us right inside the optical components of the chip.
Credits:
Found Studio
Client: IBM
Agency: Map Project Office
Creative Director: Clayton Welham
Producer: Amy Madden
Creative Lead: Ambrogio Bergamaschi
Designers: Hannah Willcocks, Gianluca Barbiero, Georgi Chalakov